Meta Quest Pro VR headset gets price cut

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The Meta’s Quest Pro headset which according to the company has front-facing cameras that capture the user’s physical environment in full color and enable the overlay of virtual elements such as 3D models, photos and screens, can be seen in this undated hand drawing.

Meta | via Reuters

Meta the company will reduce the prices of its headphones Quest 2 and high-end Quest Pro, the company on Friday.

The price is the 256GB Meta Quest 2 will drop from $499.99 to $429.99, while the price of the high-end Meta Quest Pro will drop to $999.99 from $1,499.99.

Meta lost $13.7 billion on its Reality Labs division in 2022. That’s the business unit responsible for building the company’s ambitious metaverse technologies. Reality Labs generated revenue of $727 million in the fourth quarter, and $2.16 billion for all of 2022 – down from $2.27 billion in 2021 – including sales of Quest headphones.

The Meta Quest Pro has been launched in October, but its high price put it out of reach for most consumers. And the professional use case didn’t seem clear either. The lower price could make it more attractive to both audiences.

“Our goal has always been to create hardware that is accessible to as many people as possible to take advantage of all that VR has to offer,” said a ‘ the company said in a press release. The price change will begin rolling out on March 5 for the Meta Quest 2.

US and Canadian customers will also see the Quest Pro’s new price on March 5. Its price drops for the rest of the world on March 15.

CNBC’s Ari Levy contributed to this report.

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